Expertise
Five disciplines, one visual standard
Photo editing sits at the core, with video, motion, AI creation and design built around it.
01
Photo & Image
Precise, natural image editing.
- Retouching
- Restoration
- Colour correction
- Background cleanup
- Compositing
- Product imagery
02
Video & Postproduction
Storytelling with rhythm and polish.
- Narrative editing
- Short-form content
- Podcast editing
- Colour grading
- Captions
- Sound synchronisation and cleanup
Related concepts
03
Motion & 3D
Movement and dimension with purpose.
- Motion graphics
- Kinetic typography
- Explainer animation
- Product visualization
- Character and environment visuals
04
AI Creation
Generated visuals, directed and refined.
- Image generation
- Visual direction
- Reference consistency
- AI-assisted video workflows
- Integrating generated assets into edited compositions
05
Brand & Digital
Systems that carry a visual idea further.
- Campaign graphics
- Packaging
- Editorial layouts
- Presentation design
- UI art direction
Related concepts
Expertise
Working tools
Software relevant to this practice. Listed without ratings or percentages.
Image
- Photoshop
- Lightroom
Video & audio
- Premiere Pro
- DaVinci Resolve
Motion & 3D
- After Effects
- Blender
Design & layout
- Illustrator
- InDesign
- Figma